Seen In London
An Open Call for Artists
Five billboards. Ten artists. A collective moment in a public space
Angel Islington · King's Cross · Shoreditch · Tower Bridge · Waterloo
Days left to submit
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Submissions close 26 April 2026. Don't miss your chance.
Early-bird ends 31 March
About the Exhibition
Seen In London is an open call inviting artists from anywhere in the world to have their work displayed across five digital billboards in some of London’s most visible and high footfall locations. This is not a gallery show with a guest list. This is public, city-wide, and seen by thousands of people every single day.
Ten artists will be selected. Their work will go live across London’s streets on 1st May 2026 as part of Creative Flair’s ongoing mission to turn the city’s public screens into a temporary gallery for emerging talent.
No theme. No restrictions on medium or style. Just your work, at scale, in one of the world’s great art cities.
Why submit your work?
Most artists wait years for visibility. They apply to galleries that don’t write back, enter fairs they can’t afford, and watch their work sit unseen in a studio.
The Public Canvas skips all of that.
We take your work off the wall and put it into the city, on high-impact digital billboards across five of London’s most iconic locations. No gatekeepers. No £3,000 booth fees. No waiting to be discovered.
Just your art, seen by thousands of people going about their lives in London.
This is for artists who are done waiting for permission.
- Your work shown across Angel Islington, King’s Cross, Shoreditch, Tower Bridge and Waterloo
- The same visibility as major institutions, without the price tag
- Part of a growing movement putting emerging artists where they deserve to be: in public
James Carter
Founder, Creative Flair
I built The Public Canvas because I kept meeting incredibly talented artists whose work nobody was seeing. Not because it wasn't good enough — but because the art world makes visibility expensive, slow, and exclusive. I wanted to change that. This is a project built entirely around getting your work in front of real people, in real places, across one of the world's greatest cities. Every artist who submits deserves to be seen. That's the whole point.
"Travelling down from Sunderland to London with my four-year-old to see my work in person was something I'll never forget. My little boy has been telling anyone who'll listen. It felt like a real 'we did this' moment — and it's absolutely given me the boost to keep going."
Five London Billboards. One London Takeover
Selected artists will each showcase at each high-footfall London location for the full day on 1 May 2026. Two artists per billboard.
These are not side streets. These are major commuter and tourist routes with tens of thousands of daily impressions. Your work will be seen by the public, by collectors, by gallerists, and by the broader London art world.
Kings Cross
72 Acton Street, WC1X 9NB
A major commuter hub connecting six underground lines, international rail and one of London’s busiest pedestrian corridors.
Brick Lane
115 Brick Lane, London E1 6SE
A digital screen situated close to the Truman Brewery in the famous Brick Lane, a large entertainment in East London. The street has a very high footfall and is famous as the place to go for a curry and its late-night social scene.
Shoreditch
72 Shoreditch High Street, E1 6HU
One of London’s most photographed streets, packed with creatives, tourists and street culture.
Waterloo
7 Exton Street, SE1 8UD
Directly next to one of Europe’s busiest train stations, with nonstop commuter and tourist flow.
Tower Bridge
171 Tower Bridge Road, SE1 2AW
A global landmark location seen by thousands of tourists and Londoners every day.
Apply Now
Apply Now
How selection works
Artists submit one artwork with a £28 submission fee.
From all submissions, 10 artists will be selected to form the final public exhibition.
The submission fee supports the curation, the production and the administration of the exhibition by Creative Flair x The Public Canvas
Seen In London
"*" indicates required fields
For selected artists
Selected artists are invited to take part in the exhibition via email.
*Creative Flair Elevate members submit applications at no additional cost.
Key dates
Submissions Open
10th March 2026
Applications are reviewed carefully. Selection is based on the strength, clarity, and suitability of the submitted work for public display.
Complete the application form above to be considered.
Submissions Close
26th April 2026 *Midnight
Artists Announced
29th April 2026
Billboard Goes Live
1st May 2026
After you apply
All applicants will be contacted by email once the selection process is complete.
Selected artists will receive full participation details, including confirmation steps and next stages.