James Carter has released the second edition of VISIBLE, and it is the biggest rewrite the book has had since it first appeared.

For anyone new to it, VISIBLE is the Creative Flair book about the part of an art career nobody teaches you at art school: how to get your work in front of the people who need to see it, without waiting for permission and without turning yourself into a marketing machine you don’t recognise.

The first edition came out of the same place everything at Creative Flair comes from, which is a working artist trying to solve a problem for himself and realising several thousand other people had exactly the same one. The second edition comes out of what happened next: three years of coaching calls, studio visits, member questions and the slow accumulation of what actually works versus what only sounds good in a caption.

What changed

This is not a tidy up with a new cover. The book has been rebuilt from the ground up.

The structure is clearer, moving through six parts in a deliberate order rather than asking you to pick and choose. The advice is more specific, because vague encouragement has never got anybody a show. And the whole thing is now built to be used rather than read once and shelved, which is the single biggest change between the two editions.

Where the first edition explained the thinking, the second edition hands you the tools and expects you to pick them up.

What is inside

The second edition runs to 234 pages, arranged in six parts and 30 chapters.

Behind those chapters sit 12 appendices covering the practical material you will keep coming back to, plus 12 fill in worksheets designed to be worked through properly, with a pen, at your own pace. There is also a 15 page A4 workbook containing all 12 worksheets in one place, so you can print it, spread it out on the studio floor and actually think on paper.

It is the difference between a book about visibility and a book that makes you visible.

Who it is for

VISIBLE is written for emerging artists who are serious about the work and stuck on everything around it.

If you are painting or drawing or making consistently, and you have the nagging sense that the work is better than the reach, this is for you. If you have been told to “just post more” by people who have never had to do it themselves, this is for you. And if you have been quietly waiting for someone to discover you, this is very much for you, because the book’s whole argument is that the waiting is the problem.

It is not a shortcut. There isn’t one. It is a method for building the kind of presence that means the right opportunity has somewhere to land when it comes.

Formats

The second edition is available as:

• Paperback
• Hardcover
• Kindle ebook
• Companion workbook, 15 pages, A4, with all 12 worksheets

Read the first chapter free

If you would rather try before you buy, the first chapter is available as a free PDF. No commitment, no long sales sequence, just the opening of the book so you can decide whether the voice and the approach are right for you.

You can read the first chapter and find every format of the second edition here: creativeflair.org/visible

If you already own the first edition, thank you. Sincerely. You backed this when it was one artist with a strong opinion and a document. The second edition is what your questions turned it into.

Now go and be seen.